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| Image: Google |
Nigerian singer Bella Shmurda has announced a shift in his musical direction, revealing that he no longer considers himself part of the secular music industry.
During a recent appearance on the Afrobeats Intelligence podcast hosted by Joey Akan, Bella explained that he has moved away from making trend-driven songs and is now focused on creating conscious music.
He said, “At this point, I feel like I’m not in the [secular music] industry anymore. In that sense that I no longer make music that follows trend. I no longer do songs for trends. I don’t think I’m in that space anymore.
“I just want to make music for the reason I want to do it, which is to uplift people’s souls, making people self-conscious and being aware of who they are. And, helping people go through life with my music. And, I don’t really think any of my colleagues want to do that. I can still do trendy songs once in a while. But I feel like I know my space already now. Even if I want to make trendy music, I do that and quickly return to my purpose. And I feel like that’s the balance.”
Watch him speak below…
"I don't feel like I'm part of the industry anymore."
— @𝗼𝗻𝗲𝗷𝗼𝗯𝗹𝗲𝘀𝘀𝗯𝗼𝘆 (@OneJoblessBoy) June 6, 2025
Bella Shmurda shares the purpose of his music. pic.twitter.com/qOweaQnzgD
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