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Billionaire businessman Dr. Cosmas Maduka has openly criticized the popular slang “money na water,” calling it a dangerous reflection of societal decay.
Speaking at a public forum, Maduka condemned the culture of flaunting wealth through reckless spending and money-spraying at parties, arguing that it sends the wrong message to the younger generation.
Maduka stated, “Show me any wealthy man that has talked about ‘money na water.’ I’ve never heard Tony Elumelu say ‘money na water,’ I’ve never heard Femi Otedola say it, and I’ve never said it myself.
When I attend a function and you start showing that madness of throwing money on people, I behave like I am going to the toilet. You will not see me again because these are the bad cultures and value systems that we have learnt.”
According to Maduka, real wealth cultivates humility rather than ostentation. “When we were growing up, rich people didn’t make noise.
All these people making noise today never made real money. If you make money, it makes you humble. It makes you keep quiet. We’ve embraced a deadly culture, and we are using it to train our children. Those things should stop,” he emphasized.
He added, “You shouldn’t clap hands for people like that; you should resent it.” Maduka’s remarks reflect growing concerns over how young Nigerians perceive wealth and success, particularly in entertainment and social media circles where flashy lifestyles are often glamorized.
Reactions to his comments on the blog were mixed but largely supportive. One reader wrote, “Well said, sir! I just love this man. Very hardworking and simple in his thinking.” Another stated, “When you make clean money, you respect money and stay humble.
When your money is dirty or miss road, you want to impress stupid people.” Other commenters agreed, highlighting that those who often flaunt wealth through money spraying are usually involved in illegitimate or criminal activities, rather than genuine entrepreneurship.
Some readers, however, criticized Maduka’s stance, arguing that the culture of money spraying is part of Nigerian social traditions and entertainment.
One comment noted, “Sir, you have to understand that showbiz is different from corporate life. People that rap and sing love to talk about luxury and spending money; it forms part of their content. Young people just need to differentiate content creation from reality.”
Despite differing opinions, Maduka’s message resonates with many who feel the younger generation needs guidance in distinguishing between responsible wealth management and superficial displays of affluence.
His critique points to a broader societal issue of value systems being eroded by conspicuous consumption, which can mislead impressionable youth into equating ostentation with success.
The billionaire’s remarks also raise questions about the role of mentorship and example-setting among Nigeria’s elite. By contrasting his own approach to wealth with that of flashy spenders, Maduka encourages a culture of humility, financial responsibility, and integrity qualities he believes underpin lasting success.
As conversations around wealth culture in Nigeria continue, Dr. Maduka’s warning serves as a reminder that genuine prosperity is marked not by public display, but by disciplined management, humility, and the ability to inspire positive values in the next generation.
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