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| Image: Hollywood Reporter |
The action comedy "Bad Boys: Ride or Die," which reunites Will Smith with Martin Lawrence, has provided a much-needed boost for the summer 2024 movie season. Opening significantly ahead of expectations, the film marks an essential milestone for both the beleaguered movie industry and Smith's career comeback.
"Bad Boys: Ride or Die," the fourth installment in Sony's popular franchise, has earned an A- CinemaScore in North America and generally positive reviews. Notably, 44 percent of the audience was between ages 18 and 34, indicating Smith's strong appeal among younger viewers. Black moviegoers represented the largest segment of the audience at 44 percent.
The film is the first major summer release to exceed tracking predictions, which had estimated an opening in the $48 million to $50 million range. It also holds the title of the second biggest domestic launch of the season, trailing only "Kingdom of the Planet of the Apes," which debuted with $58 million domestically.
Internationally, "Bad Boys: Ride or Die" has shown strong performance, grossing $48.6 million from 58 markets. It collected $19.3 million in Europe and set franchise records in Latin America and the Middle East. The film's total budget was $100 million.
This success is a continuation of the "Bad Boys" series, which saw "Bad Boys for Life" open to $62 million domestically in January 2020, eventually earning $426 million globally before the pandemic shuttered theaters.
Produced by Jerry Bruckheimer, "Bad Boys: Ride or Die" sees Smith and Lawrence return as Miami cops Mike Lowrey and Marcus Burnett, who must clear their late captain's name after he is linked to drug cartels. The film was directed by Adil El Arbi and Bilall Fallah, from a script by Chris Bremner and Will Beall.
Produced by Jerry Bruckheimer, "Bad Boys: Ride or Die" sees Smith and Lawrence return as Miami cops Mike Lowrey and Marcus Burnett, who must clear their late captain's name after he is linked to drug cartels. The film was directed by Adil El Arbi and Bilall Fallah, from a script by Chris Bremner and Will Beall.
The film's release is Smith's first major theatrical push since the 2022 Oscars incident involving Chris Rock, which is seemingly addressed in the film. According to The Hollywood Reporter, Smith's agents at CAA have been exploring new projects for the actor, hoping to capitalize on the success of "Ride or Die."
Sony Pictures Motion Group CEO Tom Rothman has more reasons to celebrate, with "The Garfield Movie" securing the second spot at the box office. The modestly budgeted film earned another $10 million domestically and $15.3 million overseas, bringing its global total to nearly $200 million against a net budget of $60 million before marketing.
John Krasinski and Paramount’s original fantasy comedy "IF," starring Ryan Reynolds, continued to perform well, placing No. 3 domestically with $8 million and earning another $6.2 million overseas for a global tally of $160.7 million.
Ishana Night Shyamalan’s "The Watchers," a supernatural thriller produced by her father M. Night Shyamalan, opened in fourth place with $7 million.
Rounding out the top five, Disney and 20th Century's "Kingdom of the Planet of the Apes" grossed $5.4 million, growing its global total to $359.8 million, the best of the summer so far.
With "Bad Boys: Ride or Die" leading the charge, this summer box office season is shaping up to be a promising one, offering hope for both the industry and Will Smith's career trajectory.
Source: Hollywood Reporter
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#Martin Lawrence
#Bad Boys 4
#Ride or Die
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